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Are you looking for a PPC agency in London? Do you want to make the most out of search engines by attracting leads and driving traffic to your website? Our range of Managed PPC services will be perfect for you. They’re designed to help promote your business and get it seen by your target audience.
Research shows that almost a third of consumers start their buyer’s journey on Google. It begins with a quick Google search and ends with them purchasing something from a company. SEM and PPC management services help to ensure that your company is the one they buy from. Figuring out a good search engine marketing strategy is difficult when you go at it alone, but we’re here to handle the entire thing and assist you in getting results.
Get in touch with us today if you require any PPC services and want to see an influx of targeted leads and an increase in your ROI.
Managed PPC takes the stress out of SEM for you and your business. Focus on what you’re good at and let our experienced team of digital marketing strategists handle everything else. Managing a PPC campaign is a challenge because so many things come together to create the ideal campaign. You can see our full capabilities below, which demonstrate what we do for you and how we look after every aspect of SEM & PPC management.
Do you want to see all of these incredible benefits? Get in touch with us today to learn even more about our services. We’ll explain all of our capabilities in more detail and provide a full consultation to help you understand the best approach for your company.
Most businesses think they can get by with SEO and other organic marketing concepts. While organic search engine campaigns are definitely still beneficial, you need paid search and paid advertising to supplement things.
Paid Google ads will give your business a visibility boost in search engines. Instead of trying to crawl your way onto the first page of search results, you get your website slap bang in the first few visible results. It means your business is one of the first things a user sees when they conduct their search – which will always increase your likelihood of receiving clicks, especially with the right ad copywriting.
Paid social ads work the same way, only they help you reap the benefits of social media platforms. Rather than trying to compete organically, you get the assistance of paid social ads to broaden your reach and put more eyes on your business.
All in all, our SEM and Google PPC Management services will improve brand visibility, drive more traffic to your web pages/social accounts, help you find more targeted leads, increase conversions and improve your marketing ROI.
We begin by looking at your business, taking a note of your goals, and establishing what types of adverts suit your needs. Some companies benefit from investing heavily in paid social ads while others see better results from Google ads. We work closely with you to analyse the ideal approach and figure out how best to spend your budget.
Getting the biggest ROI from PPC depends on a killer keyword strategy. This is where we take your business and determine what words or phrases are the best ones to target. It’s a simple case of thinking about what your target market is likely to type into Google to find a company like yours. It may sound easy, but keyword research is difficult and requires a lot of specialist expertise. The result is a PPC advertising campaign that doesn’t waste money bidding on keywords that will never yield results.
A big part of what we do revolves around managing your PPC bids. “Bidding” is the process of paying for certain digital ads. You need to have good bid strategies to find ads for your most relevant keywords, which ensures you see the most exposure. It’s arguably the toughest aspect of SEM – especially if you go at it alone. With years of experience, we can help you manage your bids to spend wisely and set up automated bidding strategies that ensure you don’t miss out on great advertising opportunities.
What determines whether or not someone clicks on your ads? Whether it’s paid social ads or standard Google ads, users will only click on things that draw them in. As a result, both advertising formats depend on excellent ad copywriting.
You need copy that gets straight to the point and snaps a reader’s attention to the advert. It should draw them in and leave them wanting to learn more. That’s how you secure clicks and divert a lot of traffic to your website & landing pages. Paid social ads also depend on great visuals to grab people’s attention, but you still need to focus on great copy that converts.
For Google ads, your ad copywriting is basically the main thing. When someone’s scrolling through a search engine, they need to read page titles and meta descriptions that stand out from the rest. In many ways, it’s an art form, but it’s also something you can’t afford to neglect. Our ad copywriting services will help you get passed that first step in attracting users to your adverts and encouraging clicks.
Copywriting and a good keyword strategy will help you craft adverts that people want to click. That’s stage one in generating returns from your PPC campaign, but how do you convert the users who click on your adverts? Anyone can click on an ad and then leave the page without doing anything – you need them to hang around and complete a desired action.
Common actions include:
Buying a product
Joining a mailing list
Following your social media accounts
Subscribing to something
The action depends on the business – and what you wish to gain from your campaign. Regardless, landing pages are the secret to converting leads, and our landing page optimisation service will help you get the most out of yours.
If you’re unaware, then a landing page is the page connected to your digital ad; it’s where users end up after clicking the advert. Some businesses don’t set up specific landing pages for ads and resort to taking users to their home page.
Don’t do this!
It leads to a terrible conversion rate – and research shows that companies see a 55% increase in leads when they have 15 or more landing pages. In other words, you need a landing page for every advert, and it must be relevant. That’s a lot of effort, but our landing page optimisation service will deal with it for you. We’ll craft landing pages to go with your ads and then optimise them to encourage more completed actions and raise your conversion rates.
We’ll also run paid social campaigns for your business to help you tap into the social media market. Social media platforms are amazing for fishing out your target audience and finding people who are genuinely interested in your business. The only problem is that it’s hard to attract a large audience both quickly and organically.
Instead, paid social campaigns from our PPC agency in London will give you a big boost. We’ll set you up with various social media ads and strategies that help users find your company. This benefits you in two main ways:
Paid social campaigns drive more followers to your accounts, which helps you improve any organic social media marketing campaigns
Paid social campaigns help you get lots of clicks on ads, which will combine with landing page optimisation to generate big conversions
Managed PPC services are not complete without analysis and testing. Some PPC agencies may set everything up for you and leave you to your own devices. As a result, you see some immediate improvements in most areas – but what happens if things slow down? You have no idea what to make of all the data and metrics on your screen, so you require additional help.
Lucky for you, our managed PPC service extends beyond the setup phase. We analyse ad performance and create reports to help you visualise what’s happening. These reports also help us spot room for improvement, which then leads us to testing. Our experienced team will run various A/B tests involving ad copy, landing pages, keywords, etc. It’s designed to help figure out what works the absolute best and delivers the most impressive results.
Overall, this ensures you have a PPC campaign that’s designed to work and help you hit your KPIs.
Our certified SEM experts design, launch, and optimize paid campaigns on Google Ads, ensuring maximum ROI with targeted ad strategies and precise budget management. From compelling ad copies and strategic keyword selection to insightful analytics. ITVIDIA ensures your brand message hits the right audience at precisely the right moment. Choose ITVIDIA for SEM solutions that drive measurable results, leads, and conversions rapidly.
ITVIDA’s SEM services effectively position your business at the top of search results.
Efficient pay-per-click strategies.
Professionally managed, result-oriented ads.
High-converting landing pages.
Maximizing ROI within your budget.
Efficient pay-per-click strategies.
Professionally managed, result-oriented ads.
High-converting landing pages.
Maximizing ROI within your budget.
Most businesses think they can get by with SEO and other organic marketing concepts. While organic search engine campaigns are definitely still beneficial, you need paid search and paid advertising to supplement things.
Paid Google ads will give your business a visibility boost in search engines. Instead of trying to crawl your way onto the first page of search results, you get your website slap bang in the first few visible results. It means your business is one of the first things a user sees when they conduct their search – which will always increase your likelihood of receiving clicks, especially with the right ad copywriting.
Paid social ads work the same way, only they help you reap the benefits of social media platforms. Rather than trying to compete organically, you get the assistance of paid social ads to broaden your reach and put more eyes on your business.
All in all, our SEM and Google PPC Management services will improve brand visibility, drive more traffic to your web pages/social accounts, help you find more targeted leads, increase conversions and improve your marketing ROI.
Do you want to see all of these incredible benefits? Get in touch with us today to learn even more about our services. We’ll explain all of our capabilities in more detail and provide a full consultation to help you understand the best approach for your company.
SEO focuses on organic traffic through unpaid strategies, while SEM involves paid advertising like Google Ads to gain immediate visibility and targeted traffic.
Yes. ITVIDIA customizes campaigns based on your budget, ensuring high ROI through strategic targeting and efficient bidding.
Unlike SEO, SEM can produce visible results almost immediately after launch—often within hours or days, depending on the campaign.
Yes, we offer transparent monthly reports detailing impressions, clicks, conversions, and performance insights to help you make informed decisions.
